It's that time of year again! Help them seize the (school) day with The Back to School Shop – your one-stop destination for everything kids need for the year ahead. From must-have school supplies to educational toys & books, plus the season's best backpacks, lunch boxes, and fashions, you'll find all the elements of a great first day (and year). See why YoYo.com has the best selection of back-to-school essentials that put the fun in learning.